A local taxi firm, DG Cars, schedules a call back when your taxi is on its way. This is a great way of improving customer service as well operational efficiency for the cab firm.
- The customer knows when to come outside/get their coat on/say their goodbyes
- The taxi not sitting idle waiting for someone who's not ready when it could be moving onto the next fare sooner.
- Include the drivers mobile number in the message and the customer can all the driver if they're held up.
Dead simple and dead effective.