Thursday, 27 November 2008

SMS is the New Black

I caught up with Patrick Smith at the recent Future of Mobile conference. We hadn't bumped into each other for a while and I discovered much had happened, not only had he set up Joshua PR but he'd also started a new blog.

SMS is the New Black is a much needed answer to the fanboy hype surrounding many of today's mobile apps as everyone looks for the next big thing. The key focus is on what mobile apps and services work for Normobs not just technology obsessed geeks.

How refreshing.

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