Saw this in Melbourne today. The use of an SMS Long Number makes this service so much more accessible and thus useful.
Most people are on plans these days so the cost of sending one message is negligible and means even if they do end up with a ticket, they won't be liable.
If the parking authority had used a short code not only would there be concern over costs but also as a visitor with a roaming mobile, I wouldn't have been able to use the service.
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